The paper explores the history of the invention and introduction of rituals during the so called Khrushchev Thaw period, when the authorities were concerned with the creation and introduction of new socialist rituals and holidays, consonant with Soviet secularized sensibilities of the postwar period. The idea goes back to the 1920s but the systematic policy started in the Khrushchev period when many new rites were created such as wedding ceremonies or registration of the newborn, as well as “popular” and professional holidays.